Bling!

NORNORM welcomes Bling to the circular family in Berlin’s Startup Scene. Being one of the fastest growing Fintechs, their unique focus is set on banking for children, unlike any other. Bling is Europe’s first Family Fintech. Founded in 2021 as a pocket money app, Bling strengthens the financial literacy of children, young people and families. For many children, it is their first independent payment experience and helps them grow an understanding early on. This project had the aim to create a warm “apartment-like” character, which fits the playful and inviting atmosphere of both their product, as well as their team. All while still prioritizing the ability to quickly respond to their high growth with the flexible and sustainable offer of NORNORM.